Kroger joins forces with the USO to raise funds for American troops and their families
Kroger is joining forces with the United Service Organization (USO) from June 23 through July 6 to "Round Up" support for American troops and their families by giving customers the opportunity to round up their store purchases to the nearest dollar.
For example, a Kroger customer who purchases $19.02 of groceries is urged to "Round Up" their bill to $20 by donating 98 cents. "Round Up" funds will quickly add up to make a world of difference in the lives of the nation's military heroes.
Established in 1941, the USO – a nonprofit, congressionally chartered organization – supports American troops in combat, as well as military personnel on local bases, the National Guard, Guard Reserves and other personnel providing humanitarian aid.
This year's USO Round Up goal is $225,000. Since 2011, Kroger customers in the Atlanta Division have raised more than $2 million through the annual "Round-Up" and "Honoring Our Heroes" campaigns in support of the USO.
At The Kroger Co., we are dedicated to our purpose: to Feed the Human SpiritTM. The Company focuses its charitable efforts on hunger relief, K-12 education, women's health initiatives, and local organizations in the communities it serves. Kroger's Atlanta Division is headquartered in Atlanta, Ga., and is one of the Southeast's largest retail grocery chains with more than 183 stores, covering Georgia, Eastern Alabama and South Carolina.