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Crush by 124 invites you to indulge

Crush by 124 invites you to indulge

For decades the 124 Group, consisting of Salon 124 and Genesis by 124, has been devoted to being the premier provider in the haircare industry. After proudly serving over 30,000 residents throughout Gwinnett County, the 124 Group is elated to present its newest endeavor, Crush by 124.

Crush by 124 celebrates its Grand Opening October 9th

Crush by 124 is hosting its Grand Opening event this Thursday, October 9th at 6p.m. and encourages all of the community to drop in and indulge…

Guests can receive complimentary makeup applications and professional skincare analyses and advice. Be sure to chat with the amazing product reps fully equipped with plenty of free gifts and specials.  Incredible raffles will be held every 30 minutes, so be sure to arrive early and stay late! Husbands feel free to accompany to this event as there will be plenty of entertainment outside with Graft’s one-of-a-kind cuisine and beverages as well as a live DJ. 

Crush by 124 is a one-stop beauty boutique catering to all of your beauty obsessions. As women, we do our best when we feel our best, and we feel our best when we look our best. A warm environment creates a place where clients can drop in to browse, learn, and indulge in all of their beauty crushes. With a combination of personalized services, exceptional products and special events, Crush aims to bring what they believe is missing in the world of beauty — customer service and expert advice from people you trust. 

The first of its kind, Crush offers an array of services they guarantee you cannot find under one roof anywhere else. From facials with clinical treatments, makeup application and lash and brow tinting, to full body waxing, custom spray tans and even injectables with our in-house cosmetic surgeon. Whatever your desires may be, Crush has you covered.

Crush houses a proprietary selection of top skincare and cosmetic lines, like Repêchage and Smashbox, combined with expert estheticians and makeup artists to make finding the right products for you enjoyable and fun — not overwhelming. 

The Crush by 124 Bridal Team offers beauty service packages for any wedding or special event both in-house and on-location, making your special day that much more incredible.

Come out for an evening of beauty and community as Crush officially opens its doors to serve you. For more information please call 678.689.0017 or visit

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