The partnership comes as a part of the City’s Marketing and Communications strategic plan to develop and market Lawrenceville as a destination hub for entertainment, as well as a place to live and do business.
Accent Creative Group will work with the City to implement consistency in branding as well as assist in key messaging and communications efforts.
“After careful consideration, we have decided to bring Accent Creative Group on board to assist with our strategic branding needs,” said Chuck Warbington, City Manager. “Accent Creative is an award-winning organization with an impressive résumé and we are thrilled for what they will bring to the City of Lawrenceville.”
With numerous national and international awards on its résumé, Accent Creative Group is a leader in the marketing, communications and design industry. This year alone, the group was presented with 3 different Communicator Awards by the Academy of Interactive and Visual Arts in New York, NY. The organization was awarded the Excellence (Gold) Award for Explore Gwinnett magazine, the Distinction (Silver) Award for City of Duluth’s 2016 Annual Report and the Distinction (Silver) Award for the Gwinnett Chamber of Commerce’s 2016 Guide to Gwinnett Magazine.
“We are honored to be selected by the City of Lawrenceville to assist with some of its marketing and communications objectives,” said Pam Ledbetter, Accent Creative Group.”
The City of Lawrenceville is in the early stages of working with Accent Creative Group to develop the branding standards which will then be replicated throughout all of the marketing and promotional materials going forward. Up first on the creative timeline are several projects that, when completed, will serve together as a comprehensive representation of the City’s activities and economic growth.
